November 2017

Lasting Impressions: Tips on How to Create Memorable Employee Uniforms

Kelly Glass

A customer’s opinion of a business is most often based on an interaction that occurs between the individual and the company’s employees. This effectively means that your clients are hiring workers to be ambassadors for their brands and, according to, “a new customer will develop an impression about your employee (and your business) in their first seven seconds with your employee.”

7 Promotional Products for Health and Wellness Companies

Kelly Glass

If you target or want to target health and wellness companies, the product possibilities are virtually endless when you consider all the events, races and teams they can get involved in to market their businesses. Whether it’s sponsoring a 5K race, an intramural sports organization or the local little league team, businesses such as gyms, vitamin shops, athletic shoe stores and more can make their marks with their logos on must-have fitness items.

Traditional and Social: A Perfect Marketing Combo

Kelly Glass

By this point in 2017, the use of social media is second nature to almost everyone. Posting on Facebook, LinkedIn, Twitter, Instagram, Pinterest and a slew of other media channels is as comfortable as sending emails. According to Statista, 81 percent of Americans have at least one social media profile.